My name is PaulDesign Engineer & Web Developer
Hey, I'm Paul.

About Me

I’m a UX-focused developer and creative technologist based in Duluth, Minnesota. I’ve spent 20+ years designing and building everything from prototypes to full platforms for startups, agencies, and national brands.

My background blends product design, front-end development, motion graphics, and systems thinking. I’ve worked on projects for AOL/Netscape, Nationwide Insurance, Limited Brands, and CoinMarketCap alumni. These days, I focus on building fast, scalable sites using tools like Next.js, Supabase, Webflow, and Shopify.

I'm the founder of ASDF.Design, a small web studio focused on fast, intentional builds for nonprofits, artists, startups, and small businesses. I also launched Duluth.Art, a growing local art directory aimed at helping creatives connect without relying on social platforms.

When I’m not working on client projects, I’m usually covered in sawdust or grease, restoring my old VW, renovating my house, or exploring 3D and AI workflows. I still love model making and finding ways to blend analog and digital.

I take on a limited number of client projects each month and I’m always open to interesting collaborations.

You can find me here:

Paul Carlon
TECH STACK
Next.js/React/VercelWebflow/HTML/CSSTailwind/OOCSSFigma/PhotoshopBlender/After Effects

Let's Work Together

I'm always open to discussing new projects and opportunities. Fill out the contact form to get in touch.

Contact Me